Do you want to write content that ranks on Google’s first page?
If you respond with yes, you need to optimize your content.
What is content optimization?
The way in which you comprehend content performance and find the best way to optimize it so that it appears in the Search Engine Results Pages (SERPs) is called content optimization.
Optimizing your content is more important than ever. This is because content optimization will help you to keep your marketing efforts on the right track.
It helps you to determine:
- Target customer needs
- User search intent
- Market trends
The tools discussed below will help newbie SEO individuals optimize content like a pro.
Every single tool is trustworthy and takes your content optimization efforts to the next level.
Let’s dive into these four SEO content optimization tools:
1. SEMRush
SEMRush helps you figure out how and where your competitors have found success so you can do the same for your business.
Its Keyword Magic Tool lets you find keywords. In this way, you can include them in your content and rank the text in the Search Engine Results Pages (SERPs).
All you need to do is to enter the keyword in its search bar and press the search button.
SEMRush will show you a list of keyword suggestions.
Using this tool, you can come up with primary and secondary keywords and make your content optimized.
With the bulks of data you receive, it will be quite easy for you to stay ahead of your competitors.
Characteristics
- Domain overview
- Position tracker
- Monitors your organic ranking
- Lets you develop PPC campaigns
- Allows you to take your content marketing to the pro level
2. Word-counter.io
Now you have found the best keywords for your content.
It’s time to craft a compelling meta title and description.
What are the meta title and description?
Meta title
The text that is shown on Search Engine Results Pages (SERPs) to point out the topic is called a meta title.
Meta description
The text that is displayed below the meta title is called the meta description.
When it comes to improving your site’s visibility through SEO, crafting an engaging meta title and description is the best place to start.
But they both have a character restriction.
For example, you are not allowed to write the meta title and description over 60 and 160 characters, respectively.
If you do so, Google will not display the exceeding characters. Instead, it will truncate them.
In this way, your readers will get confused.
This is where word-counter.io comes into play. This character counting tool computes the total number of written characters so that you hit the exact character limit.
All you need to do is start typing into its input area. You do not need to press any button.
It will calculate the total number of characters in the blink of an eye.
While writing metadata, you need to make sure that you have included the primary keyword in it.
This online word counter tool is absolutely free. You can use it as many times as you want.
Due to its built-in grammar checker, you can remove all grammatical errors from the content.
In this way, this online tool lets you optimize your meta title and description without charging a single penny.
You can also start writing your article into this online word counter. It saves your content automatically – no need to press “Ctrl+S.”
In addition, it also shows the keyword density of your content and tells the ratio of each keyword used in the content.
Characteristics
- 100% free to use
- Auto-saving feature
- No usage restriction
- Displays word and character count in real time
- Compatible with all operating systems & devices
3. Copyscape
You have written your entire article, right?
Now is the time to check its authenticity. Your content should be 100% unique – free from plagiarism.
Plagiarism is copying someone else’s text and presenting it as yours. It has serious consequences.
Google can penalize your site. How bad it is!
Therefore, it is important to check the plagiarism of your content.
Copyscape is a plagiarism checker tool designed for content writers. This tool traces plagiarism in your content and highlights it.
This tool is designed to detect plagiarism only. Unlike other plagiarism-checking tools, it is not a grammar checker.
Most importantly, it is quite easy to use.
Copyscape displays the sites your text is similar to.
Characteristics
- An accurate plagiarism checker
- Traces plagiarism in real-time
- User-friendliness
4. Rephraser.co
You have checked your written article, and it contains plagiarism, right?
Do you not know how to remove plagiarism from the text?
If any of these two questions are your sole concern, rephraser.co has got you covered.
Rephraser.co is an online text rephraser tool that creates different versions of the text without changing its original meaning.
This rewriting tool is based on Artificial Intelligence (AI) and Natural Language Processing (NLP). Therefore, it performs human-level paraphrasing.
Just copy-paste the content into its input area and press the “Paraphrase” button.
This paraphrasing tool rewrites the content on the human level in a matter of seconds.
The final output will be free from plagiarism.
To use rephraser.co, you do not need to download and install any software. It supports all operating systems and devices – you can access this paraphrasing tool from anywhere.
The only thing you need is a stable internet connection.
It changes the sentence structure of the text and replaces words with suitable synonyms. In this way, it eliminates duplication from the content.
Furthermore, it has a free grammar checker that allows you to remove all grammar, spelling, and punctuation mistakes from the text.
Plus, its summarizer enables you to wrap up the article’s text in a few words.
Characteristics
- Powered by AI
- Removes plagiarism from the text
- Maintains the true meaning of the content
- Reprhaser.co: an advanced online paraphraser
- Supports different languages
- No installation is required
Conclusion
Are you a newbie SEO individual and do not know how to optimize your content?
Worry not!
This ultimate guide has your back. In this guide, we have enlightened four result-driven tools to optimize your content efficiently.
These are:
- SEMRush
- Character-counter.io
- Copyscape
- Reprhaser.co
Leverage these four tools and optimize your content like an expert.
Best of luck!
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